Du Malone writes: Earlier this season I published a post about what I call 360° club management.

The idea is based on the perception, gained from blogs and podcasts, that there is a persistent bias in the notion of management as it is applied to FM.

Bias in FM content

The bias runs as follows:

  • players, tactics, transfers = interesting
  • anything else = uninteresting

‘Players’ here, by the way, typically gets defined in practice as ‘bundles of attributes’.

The idea behind was post was that managers stand to gain a competitive advantage by attending to the supposedly uninteresting aspects of the game.

Out of this notion of 360° management has arisen the posts to date, by Grigor Pasha, on stakeholder management. The posts have dealt with agents, referees, the environment, and player contracts.

No way through

Here, however, I’ve found myself locked in a perpetual circle. It goes like this:

  1. Having identified an aspect of the game that I think people tend to mistakenly identify as uninteresting, I write a blog post about it;
  2. I publish the post on twitter, identifying the topic
  3. Readers who see the tweet think ‘That topic’s uninteresting’
  4. The neglect (as I see it) of the topic continues


Constructive approach

I’d like therefore to try an alternative approach, by making a suggestion.

The Professional Football Scouts Association (PFSA) offer courses at a variety of levels. Amongst these are Level 1 courses that can be completed online.

And amongst these is a course entitled Introduction into Football Intermediary. (By ‘intermediary’ they principally mean ‘agent’.)

I recently took this course and found the content interesting and straightforward to digest. It covers, amongst other things, such content as the history of intermediaries — why such roles have developed, the functions of intermediaries, what is required of agents, and elements of good practice, including ethics/regulations.

If you play FM and typically give little attention to agents — still more, if your attitude towards them is negative (‘Parasites!’; ‘Selfish!’; ‘Taking money out of the game!’) — my suggestion is that you take a look at the course.

I say this is because one of the strengths of the course is its matter of factness. It just takes for granted that intermediaries are part of the sport and then explains, at an introductory level, what you need to become an agent or deal with agents.

And deal with them on FM.




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